task
Bulk create a merch drop
Last updated September 11, 2026
Many designs × many blanks × channels. Not the everyday one-blank customizer.
Products → Catalog → Bulk create products (/products/bulk-create)
Needs a connected shop. None: Connect a sales channel first → Connect a channel (/shop/settings).
The four steps
- Add designs — Upload your own designs, generate, or Open studio. Uploading your own art is free.
- Plan the drop — assign designs to blanks / categories.
- Choose products — pick the blanks and placements.
- Customize each — name, Channel, status & category, Active / Draft. Etsy also needs a category and shipping profile.
Create products. Toast: Creating {N} product(s) in the background… You land on Retail Products. Rows show Creating… until the job finishes.
On confirm you can opt into AI lifestyle mockups — Generate AI mockups.
Every product needs a channel before create. Missing: Choose a channel for every product before creating.
Not this path
- One blank, one design: Create a retail product
- Save art for later: Design Library
- Map a SKU the shop already has: Listings